“From Content Marketing to Media Company” – Brian Clark – Founder & CEO, Copyblogger Media
The internet has empowered prospects to bypass advertising and sales pitches. Giving people engaging content has become the first step in 21st century marketing. That means smarter companies will adopt a media-first business strategy, regardless of their business model or market. Learn the ingredients of engaging content and the changes your organization must make to succeed with a media-first business strategy.
From the Marketing Land Digital Marketing Summit at SMX West 2014.
For more information: