How To Analyze Universal Search To Inform Your Local SEO (Search Engine Optimization)


– If you pay attention to what Google serves up on their results pages you can sometimes find some neat and easy ways to rank your web properties. Google has just added a new feature to their search options called “Show Options” that I believe will be the new search engine results pages soon.

This is as big as ‘Universal Search’ and it’s important that you study this new results page by Google. You will quickly notice how ‘real time’ search results are becoming more and more important and so creating fresh new content will become essential to your SEO efforts. It offers some real gems on what Google thinks is important and so all you have to do to rank well is give Google what it wants. Reviews, Forum participation, videos, fresh content, images, etc.

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