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This video is a part of Shopify Ecommerce University’s 15-part video series on ecommerce content marketing.
0:13 – The state of search
0:54 – Channels: Organic, Paid, CSE/PLA, Email, Social
2:17 – Google search result pages
3:27 – Examples of search results in Google
5:53 – You can thrive with no query based traffic only
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