What Is SEO And What Is SEM – Difference Between SEO And SEM

There is usually some confusing between Internet Marketing, Search Engine Optimization (SEO) and Search Engine Marketing (SEM), where people have a hard time seeing the connection. Internet marketing includes all aspects of SEO, where SEO is actually the foundation of SEM.

In order to have an effective Search Engine Marketing (SEM), Search Engine Optimization with various factors as in on-page and off-page should be implemented. Some of these factors are as follows:

Optimized Website Development
Link Building
Article Marketing
Video Marketing
Keyword Research
Social Media Marketing
Press Release Writing
Press Release Distribution
Competition Analysis
Analytics Setup and Tracking
Setting Marketing Goals

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